Sustainable health promotion relies on equal opportunities and fair participation. Health insurance companies support their policyholders in living healthier lives – with bonus programs and prevention offers for a healthier life, better nutrition and more exercise. Social responsibility means always targeting the entire healthcare system and promoting the common good through projects and initiatives. This is the central lever of the industry. This also includes reducing bureaucracy and complexity of the health insurance system through digitalization.
The industry includes, for example, statutory and private health insurance, supplementary or international travel health insurance.